The Iconic Happy Meal Box Returns!

09.19.2013 – Earlier this morning McDonald’s Philippines officially released the return of the Happy Meal box which was unveiled yesterday in a private media launch. For those who have not seen the Happy Meal box in the Philippines it was discontinued in 2001. Everyone who has seen a Happy Meal box can closely associated that without it that particular product is "not happy at all” as being the identity as part of the McDonald’s brand. This was previously mentioned when the US released Despicable Me 2 Minions was reviewed including the box.

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Sighted: Power Rangers Megaforce!

09.09.2013 – The Power Rangers has become part of the American culture and for the past 20 years they continue to bring new shows every year based from the Japanese Super Sentai shows that has become a global brand for Bandai when it comes to merchandise. This year celebrates 20 years of Power Rangers and to bring in the anniversary they have released the latest series in Megaforce known in Japan as Tensou Sentai Goseiger. The toys have already been sighted in the Philippines and also have some of the original Mighty Morphin Power Rangers action figures.

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EHEADS X SECRET FRESH Sealed & Ready to Launch!

09.01.2013 – It’s the launch you’ve been waiting for and this might be the only time you’ll ever get to see the band come together. It might not be for real but in every toy shelf from the Philippines and the rest of the world. If you have heard about the Eraserheads or had the chance to see them recently made their Asian tour last month in Singapore then chances are you know this band. Previous reports about the upcoming vinyl toys featuring the final product produced by Korean company in Coolrain Studios.

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Marvel Universe: Guardians of the Galaxy!

08.28.2013 – The Guardians of the Galaxy is a superhero team that was formed during the devastation of the Annihilation: Conquest saga. But entirely the original team was first founded by Vance Astro in an alternate future that was published in 1969. This modern take of the Guardians of the Galaxy is entirely a new roster led by Star Lord (Peter Quill), Drax the Destroyer, Gamora: The Most Dangerous Woman in the Universe, Groot and Rocket Raccoon which is going to be made into a live action film to be released in 2014.

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Happy Meal Spotlight: DM2 US Minions!

08.25.2013 – The Despicable Me 2 minions featured as the Happy Meal toy between June-July 2013 has stirred a lot of interest that in some regions caused long lines just to complete the versions that came out. The US release was kept secret until the rest of the ones released first in the Asian region got sold out. The ones came out in the US is a combination of the ones that came out in Australia and the Asian region with two new minions introduced only for that country which made it a unique line up.

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HW Imagination 64 of 250: Batcopter!

08.23.2013 – The Batcopter is one of Batman’s many arsenals that he used to fight crime. It first appeared in the 1966 TV series starring Adam West the cape crusader. Over the years the Batcopter followed different types of iteration but was never as popular as the Batmobile which has been around since the Dark Knight’s early appearances.

There are several versions that came as a collectible but not based from comic books or the current movies which had The Bat in the Dark Knight Rises of 2012. Read more »

Thundercats Classic: Lion-O! (8" Inch Scale Series)

08.17.2013 – Lion-O the iconic lord of the Thundercats has been the focal point of the original series as well as the recently cancelled modern series from 2011. Bandai manufactured the toy line up until Warner Bros. Animation canceled the TV series. It left a cliffhanger similar to what happened to the Mike Young produced Masters of the Universe. You’ll never know what happened after that series ending episode. But the toys continued to sell but not as popular as you expected.

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Meal Toy Battles: Happy Meal vs Kids Meal 2013!

08.16.2013 – Call it “the last man standing” but in the Philippines there are only two fast food restaurants who are still offering meals for kids that have toys for free. In the previous feature back in 2011 there were three including Wendy’s who offered toys but they stop having them anymore. Jollibee the biggest fast food restaurant in the Philippines which has now have stores all over the world is the second store that offers meals with toys. Of course McDonald’s started it all more than 30 years ago.

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ERASERHEADS x SECRET FRESH at Filbar's by Big Boys Toys Sighted!

08.15.2013 – The much anticipated ERASERHEADS X SECRET FRESH exclusive designed by Korean based company COOLRAIN sighted at Filbar’s by Big Boys Toys now on display. But the official release won’t happen until next month. The iconic band from the 1990s finally will be having a designer vinyl toy based on the four members. The vinyl toy based on the band compose of Ely Buendia, Raimund Marasigan, Marcus Adoro & Buddy Zabala have each individual instruments possibly will be sold as a set and Big Boys Toys will be carrying this in their stores exclusively.

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Happy Meal Spotlight: Smurfs 2!

08.14.2013 – It’s been almost a month since the release of the Happy Meal featuring the characters from Smurfs 2 was released and some of them are still available in selected McDonald’s store in the Philippines. They even held a special #ToyPhotography contest for you to be able to win a Sony Cybershot digital camera. The US release came out last July 1, 2013 and it’s not the same as how Despicable Me 2’s minions have ruled the toy meal world.

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Happy Meal US 2013: Power Rangers Megaforce!

08.10.2013 – McDonald’s Happy in the US is consistent with the next upcoming toy that they have poste this prior to its release date during the availability of the current one in Smurfs 2. The 20th anniversary of the Power Rangers in the US makes the celebration special with the upcoming Power Rangers Megaforce. The concept for the new Power Rangers Megaforce Happy Meal is not new at all it borrows the same concept in the previous meal toys like Jollibee when they have Voltron in 2008 where you complete all five lions.

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Happy Meal 2013: The Smurfette Conspiracy!

08.03.2013 – Smurfette the only female Smurf would play a larger role in the upcoming sequel from Sony Animation Studios. If you have been following Peyo’s original comic strips she was never a Smurf by nature but rather a creation of the sinister Gargamel. The Happy Meal toys are slowly appearing in some parts of the Asian region and the reports about the US release was earlier than expected no that the Minions have blown up the interest in collecting these toys won’t translate the same success with the Smurfs.

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New Thundercats: Mumm-Ra! (4" Inch Scale Series)

08.01.2013 – Mumm-Ra is one of those memorable villains in cartoon that could have been more known if it not for the series cancellation in mid-2012. The new Thundercats offered more about Mumm-Ra than he was portrayed in the original 1985 cartoon. The new series was purely unrelated to the classic it gives you an idea that this mummy is not from Third Earth. The original action figure that was manufactured by LJN have the mummy version available through mail away where you collect the UPC purchase that you need to send in acquiring this most feared creature.

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ERASERHEADS X SECRET FRESH New Images!

07.30.2013 – Previously Secret Fresh released some images of what could be the final product of the upcoming ERASERHEADS X SECRET FRESH vinyl toy exclusive designed by Korean artist COOLRAIN who’s well known who has collaborated with Mindstyle to release NBA licensed figurines. The NBA figurines will be like the ones going to be released by exclusively by Secret Fresh sometime in September but only bigger. Recently a specialty store Big Boys Toys has given the exclusive rights to set a preorder for this much anticipated collectible.

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Star Wars Black Series Luke Skywalker

Presenting Luke Skywalker from the Star Wars Black Series.

Now before you go balistic NO THE BLACK SERIES DOES NOT INCLUDE A LIGHT-UP LIGHTSABER - that's Photoshop (because I think it's cool).

Anyway, this is Hasbro's most recent and quite interesting venture involving the release of 6-inch tall figures to accompany their regular new 3.5" figure line. Luke Skywalker Rebel Pilot is one of four figures involved in series 1 of the Black Series line that includes R2-D2, Darth Maul and an Imperial Sand Trooper (Troop builders start drooling, they Sand Troopers look awesome).

Anyway, as I understand it, Series 1 has yet to reach International Distribution levels (But they're already available in HongKong and the Philippines), and there is much debate as to whether we should embrace Hasbro's move to the larger format or curse them to the high heavens, so here's a peak at the Black Series Luke Skywalker.

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Happy Meal 2013: It's the Smurfs 2!

07.24.2013 – The unprecedented success of the Happy Meal brand for McDonald’s has been followed by other fast food restaurants. The aftermath of the Despicable Me 2 featuring the beloved minions has caused the marketing to bring the next one –- Smurfs ! The Smurfs (Les Schtroumpfs in French) has been around long before merchandise marketing was born for collectibles as it first appeared in a Belgian comic and television show. Smurfs first appeared in comics on October 23, 1958 by Peyo (pen name of Pierre Culliford).

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McDo PH: Should Implement a Happy Meal Policy?

07.23.2013 – Happy Meal’s recent success with the Despicable Me 2 Minions has pushed a huge demand that can never be compared. The global popularity of the yellow guys talking gibberish has changed the way some McDonald’s in other regions to re-think the policy to avoid some incidents from happening again. Smurfs 2 is the next Happy Meal toy in the line-up following the smashing success of DM2’s minion craze. This puts a lot of questions about how this will be done.

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ERASERHEADS x SECRET FRESH by COOLRAIN!

07.14.2013 – The Eraserheads composed of Ely Buendia, Raimund Marasigan, Buddy Zabala and Marcus Adoro is the Filipino iconic rock band from the 1990s. The band was dubbed “Beatles of the Philippines” producing 7 studio albums and a collection of EPs, demos and compilations that defined an era of Philippine music. The band was reunited again in 2008, 2009 and recently doing selected international tours in 2013.

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Jollibee Kids Meal 2013: Goes Turbo!

07.09.2013 – In the anticipation for the release of the film Turbo from Dreamworks Animation the Philippines popular fast food restaurant in Jollibee brings you their latest Jolly Kids Meal for the month of July 2013! The Kids Meal toys might be exclusive only in the Philippines and it might not be available in other regions outside the country. But it’s sure that these little garden snails aren’t push overs. Possibly not as appealing as the trending minions but you got only three snails to collect in building one cool race track!

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Sighted: DM2 Agnes & Gru Collectors Edition!

07.05.2013 – The Minions may be sold out but for those who collect the Despicable Me 2 toys other than Gru’s henchman have a little chance to collect the other characters. Two additional action figures have been sighted yesterday. They are the Collector’s Edition Gru and Agnes just like the three playful minions that were sold out prior to the release of the film these have the same electronic feature. Both figures have more than 30 movie lines based from the original and the sequel. Agnes stands at 11 inch while Gru stands at 14 inches which has a talk back interactive feature.

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